3 Best Practices for Creating Dynamic Airline Offers

Following the pandemic, consumer shopping behavior changed for good, accelerating preference over digital-first retail interactions. With travel recovery on the horizon, travelers’ expectations are rising for more relevant offers, tailored in real time to meet their needs and budget. Here are 3 best practices for airline leaders across eCommerce, pricing, revenue management, and distribution how to embrace dynamic offer creation.

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TAP Air Portugal Channels Customer-Choice Selling Model
TAP Air Portugal Channels Customer-Choice Selling Model

Elton D’Souza, TAP Portugal’s Senior Vice President, Network & Revenue Management, discusses how Revenue Ma...

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From Airline Digitization to Retailing: The Next Steps
From Airline Digitization to Retailing: The Next Steps

To improve the customer experience, airlines are implementing various digital initiatives. PROS and ATPCO d...