In this guide PROS and Skyscanner explore how airlines of different sizes and business models can harness the potential of metasearch engine (MSEs) to bring offer optimization to life, present richer offerings, and boost conversion rates.
With insights from Air Canada and Lufthansa Group, in the next few pages you will discover the endless opportunities for direct and more meaningful retailing through metasearch engines.
Creating internal links from the airline’s core website to airTRFX pages is key to maximizing the SEO performance of the airTRFX pages.
Discover the latest innovations in travel technology with the PROS Platform Travel Spring Release 2024.
Discover how Hyatt increased bookings by over 50% using airTRFX to create custom pages and personalized offers for their Inclusive Collection resorts.
Learn how airlines like Virgin Atlantic and Spirit strategically engage customers to drive loyalty redemption through their rewards programs.
Explore how low-cost carriers (LCCs) like Frontier, Volaris, flyadeal, and Play leverage PROS Offer Marketing solutions to drive direct channel sales and increase brand awareness in competitive market
Discover how startup airlines like Breeze and Play leverage PROS Offer Marketing solutions to increase direct bookings and establish brand awareness in competitive markets.
Removing RBDs and class-based pricing is a critical step toward airline offer and order management. Airline dynamic pricing enables better customer segmentation, while opening new revenue streams.
Saudia selects PROS Revenue Management and Group Sales solutions, embracing leading AI to maximize revenue and drive continued growth.
Learn how a major global carrier is leveraging PROS willingness-to-pay to forecast based on customer price sensitivity, not class availability, and prevent revenue dilution.
Leverage real-time fares and email personalization like Frontier Airlines to drive conversions. Dive into PROS case studies for actionable insights on effective marketing strategies. Learn more!
Discover how United Airlines reached first-page organic search results using AirTRFX custom pages. Explore PROS case studies for effective strategies in organic search optimization. Learn more!
Elevate search ad click-through rates and conversion revenue by showcasing real-time fares. Dive into PROS case studies for insights on maximizing ad performance. Learn more!
Discover how to skyrocket SEM campaign revenue by over 6x in just 60 days! Explore real case studies and testimonials on PROS platform for unparalleled success. Learn more!
On the path to modern airline retailing carriers must build their roadmap to Offers and Orders focusing on offer management and value generation outside of the PSS.
Learn how AI-powered revenue optimization technology is the driving force for modern airline retailing.
ChatGPT has become ubiquitous, changing conversations around AI and which AI model, neural network or model-based reinforcement learning to use for airline revenue management.
Finding a solution that provides security, cost efficiency, and winning functionality can be a daunting task. PROS Cloud applications provide capabilities to help you achieve your business goals.
Building a future-proof revenue management organization that meets the needs of modern airline retailing means investing in not only AI, but also your talent.
Direct offer distribution to metasearch engines helps airlines improve offer accuracy and increase bookings while reducing cost of distribution.
PROS Offer Creation and Retailing solutions help airlines adopt airline-led retailing to achieve lower cost of distribution and gain more visibility into travel shopper.
