{"id":64529,"date":"2025-07-31T13:00:59","date_gmt":"2025-07-31T13:00:59","guid":{"rendered":"https:\/\/pros.com\/?post_type=news&#038;p=64529"},"modified":"2025-07-31T13:02:38","modified_gmt":"2025-07-31T13:02:38","slug":"pros-and-commerce-announce-strategic-partnership-redefine-b2b-digital-commerce","status":"publish","type":"news","link":"https:\/\/s28288.pros.com\/de\/news\/pros-and-commerce-announce-strategic-partnership-redefine-b2b-digital-commerce\/","title":{"rendered":"PROS und Commerce k\u00fcndigen strategische Partnerschaft an, um den digitalen B2B-Handel neu zu definieren"},"content":{"rendered":"<p><em>Partnerschaft vereint KI-gest\u00fctzte Preisgestaltung, Angebotserstellung und E-Commerce, um intelligenten Handel und Rentabilit\u00e4t zu beschleunigen<\/em><\/p>\n<p><strong>HOUSTON und AUSTIN, 31. Juli 2025<\/strong> - <a href=\"http:\/\/www.pros.com\/\" target=\"_blank\" rel=\"noopener\">PROS Holdings, Inc.<\/a> (NYSE: PRO), einem f\u00fchrenden Anbieter von KI-gest\u00fctzten SaaS-L\u00f6sungen f\u00fcr Preisgestaltung und Vertrieb, und <a href=\"https:\/\/www.commerce.com\/\" target=\"_blank\" rel=\"noopener\">Handel<\/a> (Nasdaq: BIGC) (ehemals BigCommerce Holdings, Inc.), ein offenes, intelligentes \u00d6kosystem von Technologiel\u00f6sungen, das Unternehmen in die Lage versetzt, das Datenpotenzial zu erschlie\u00dfen und nahtlose, personalisierte Erlebnisse in gro\u00dfem Umfang zu liefern, gab heute eine strategische Partnerschaft bekannt, um den digitalen B2B-Handel neu zu definieren.<\/p>\n<p>Die heutigen B2B-K\u00e4ufer verlangen Genauigkeit, Schnelligkeit und Transparenz bei jedem Schritt des Kaufprozesses. Die Komplexit\u00e4t umfangreicher B2B-Gesch\u00e4fte kann jedoch die Grenzen typischer E-Commerce-Plattformen sprengen. Durch die Integration der unternehmensgerechten Preisgestaltung und CPQ von PROS in das Portfolio der branchenf\u00fchrenden Anwendungen von Commerce k\u00f6nnen Unternehmen diese Anforderungen direkt erf\u00fcllen, was zu weniger Verz\u00f6gerungen und Fehlern f\u00fchrt und die Zeit bis zum Umsatz verk\u00fcrzt.<\/p>\n<p>\"Die Preisgestaltung ist das Herzst\u00fcck jeder kommerziellen Interaktion, und wenn sie unzusammenh\u00e4ngend oder \u00fcberm\u00e4\u00dfig komplex ist, st\u00f6rt sie das gesamte Kauferlebnis\", sagt Jeff Cotten, President und Chief Executive Officer von PROS. \"Indem wir unsere KI-gest\u00fctzten Preisgestaltungs- und Verkaufsfunktionen direkt in das E-Commerce-Erlebnis einbinden, erm\u00f6glichen wir es Unternehmen, Preis- und Produktempfehlungen zu optimieren, komplexe Angebote zu rationalisieren und marktrelevante Angebote in Echtzeit zu liefern, die das Vertrauen der K\u00e4ufer st\u00e4rken, die Entscheidungsfindung beschleunigen und die Rentabilit\u00e4t steigern. Die Zukunft des B2B-Handels ist nicht nur digital, sondern auch dynamisch, intelligent und stark kontextualisiert.\"<\/p>\n<p>Die kombinierte Leistung von PROS und Commerce l\u00f6st das Versprechen des intelligenten Handels ein und ver\u00e4ndert die Art und Weise, wie Unternehmen in einer digitalen Welt K\u00e4ufer ansprechen, ihren Umsatz steigern und skalieren. Diese Zusammenarbeit versetzt Unternehmen in die Lage, Kundenbed\u00fcrfnisse zu antizipieren, auf die Marktdynamik in Echtzeit zu reagieren und Kauferlebnisse zu bieten, die sowohl nahtlos als auch relevant sind. F\u00fcr B2B-Organisationen, die mit komplexen Katalogen, globalen Operationen und verschiedenen Vertriebskan\u00e4len arbeiten, bedeutet dies eine k\u00fcrzere Time-to-Value, h\u00f6here Konversionsraten und einen deutlichen Wettbewerbsvorteil in einem zunehmend dynamischen Markt.<\/p>\n<p>\"B2B-Unternehmen fragen nicht mehr, ob sie digital werden sollen, sondern wie schnell sie es schaffen k\u00f6nnen\", sagt Travis Hess, Chief Executive Officer, Commerce. \"Durch die Partnerschaft mit PROS geben wir unseren Kunden, vom Mittelst\u00e4ndler bis zum globalen Unternehmen, die Werkzeuge an die Hand, um nicht nur online zu verkaufen, sondern dies auch intelligent, wettbewerbsf\u00e4hig und in gro\u00dfem Umfang zu tun. Und wir sehen diese Auswirkung nicht nur im B2B-Bereich, sondern auch bei B2C-Einzelh\u00e4ndlern, die gro\u00dfe, dynamische Kataloge \u00fcber mehrere Kan\u00e4le verwalten, um die Gewinnspanne zu verbessern und die Konversionsrate \u00fcber Ladengesch\u00e4fte und Marktpl\u00e4tze zu steigern. Diese Zusammenarbeit setzt einen neuen Standard daf\u00fcr, was moderner Handel erreichen kann.\"<\/p>\n<p>Weitere Informationen \u00fcber die Partnerschaft zwischen PROS und Commerce finden Sie unter <a href=\"https:\/\/s28288.pros.com\/de\/partners\/commerce\/\" target=\"_blank\" rel=\"noopener\">pros.com\/partner\/handel<\/a>.<\/p>\n<h3>\u00dcber den Handel<\/h3>\n<p><a href=\"https:\/\/www.commerce.com\/\" target=\"_blank\" rel=\"noopener\">Handel<\/a> erm\u00f6glicht es Unternehmen, durch ein offenes, KI-gesteuertes Handels\u00f6kosystem zu innovieren, zu wachsen und zu florieren. Als die Muttergesellschaft von <a href=\"http:\/\/www.bigcommerce.com\/\" target=\"_blank\" rel=\"noopener\">BigCommerce,<\/a> <a href=\"http:\/\/feedonomics.com\/\" target=\"_blank\" rel=\"noopener\">Feedonomics<\/a>und <a href=\"http:\/\/www.makeswift.com\/\" target=\"_blank\" rel=\"noopener\">Makeswift<\/a>Commerce verbindet die Tools und Systeme, die das Wachstum vorantreiben, und erm\u00f6glicht es Unternehmen, das volle Potenzial ihrer Daten auszusch\u00f6pfen, nahtlose und personalisierte Erlebnisse \u00fcber alle Kan\u00e4le zu liefern und sich schnell an einen sich st\u00e4ndig ver\u00e4ndernden Markt anzupassen. F\u00fchrende Unternehmen wie Coldwater Creek, Cole Haan, Harvey Nichols, King Arthur Baking Co, MKM Building Supplies, Melissa &amp; Doug, Mizuno, Patagonia, Perry Ellis, Puma, SportsShoes, United Aqua Group und Uplift Desk vertrauen auf Commerce. Commerce bietet ihnen die Kontrolle \u00fcber ihre Schaufenster, optimierte Daten und KI-f\u00e4hige Tools, die sie ben\u00f6tigen, um zu wachsen, unterschiedliche K\u00e4ufer zu bedienen und in einer zunehmend intelligenten, vielschichtigen Welt sicher zu agieren. F\u00fcr weitere Informationen besuchen Sie bitte <a href=\"https:\/\/www.commerce.com\/\" target=\"_blank\" rel=\"noopener\">commerce.com<\/a> oder folgen Sie uns auf X und LinkedIn.<\/p>\n<h3>Medienkontakt Handel<\/h3>\n<p>Brad Saum<br \/>\n+1 281-543-0669<br \/>\n<a href=\"mailto:pr@commerce.com\">pr@commerce.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Partnership unites AI-powered pricing, quoting and ecommerce to accelerate intelligent commerce and profitability HOUSTON and AUSTIN, July 31, 2025 \u2013 PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, and Commerce (Nasdaq: BIGC) (formerly BigCommerce Holdings, Inc.), an open, intelligent ecosystem of technology solutions that empower businesses to unlock [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"news-type":[18],"class_list":["post-64529","news","type-news","status-publish","hentry","news-type-press-release"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>PROS and Commerce Announce Strategic Partnership to Redefine B2B Digital Commerce | PROS<\/title>\n<meta name=\"description\" content=\"PROS and Commerce today announced a strategic partnership to redefine B2B digital commerce.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, 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