PROS B2B is now Conga!

Optimierung des Angebots

Boost Revenue with Offer Intelligence

Use AI-powered precision to align every offer to customer needs and business outcomes. Drive more conversions, increase revenue certainty, and fuel your retail transformation.
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PROS Angebotsoptimierung

To compete in modern retail, airlines must stay ahead of traveler needs and anticipate demand before it happens. As a trusted leader in AI and pricing science, PROS gives you that edge. Our solutions deliver powerful optimized offers based on predictive analytics, identify hidden demand with continuous pricing, and adjust ancillary prices in real time so you capture every revenue opportunity.

Ergebnisse

Airline carriers worldwide rely on PROS solutions to achieve transformative results on their journey to class-free retailing. 

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Bis zu

2-3%

mehr Umsatz

Use more accurate demand predictions and price elasticity estimates to boost your bottom line with PROS Revenue Management.

 

Bis zu

1.5%

Zusätzliche Einnahmen

Adjust prices between fare levels in real time to capture hidden demand with PROS Continuous Pricing. 

Bis zu

2%

Stronger Performance

Increase revenue by offering tailored prices based on trip details and preferences at the time of shopping using PROS Request-Specific Pricing. 

Bis zu

6%

Revenue Increase

Automatically adjust your ancillary pricing based on demand and customer preferences with PROS Dynamic Ancillary Pricing.

Die erste Version eines Vorgängers dieses Systems, das von Lufthansa selbst entwickelt wurde, brachte uns einen physisch signifikanten Umsatzanstieg von 2,3%. Mit der neuen PROS-Lösung konnten wir diesen Wert auf 5,2% steigern. Dies ist eine Nettobetrachtung der kontinuierlichen Preisgestaltung, die sogar noch hinzukommt. Wir sind davon überzeugt, dass es sich wirklich lohnt, dies zu tun.

Lufthansa Group logo

Florian Martin

Senior Director Angebotsautomatisierung

weitere Informationen

Führende Fluggesellschaften arbeiten mit PROS zusammen

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Don’t let legacy technology dictate your revenue potential. See what happens when you put PROS precision behind every offer.  

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Hawaiian and the Lufthansa Group: Two Approaches to Airline Offer Optimization

With passenger expectations soaring and technology becoming more advanced, airlines must rethink how they align customer-centric pricing with operational efficiency and legacy technologies. But how does one begin this complex yet rewarding transformation?

  • read blog

PROS Integration Guide: How Airlines Can Adopt Continuous Pricing

This guide serves as a strategic playbook for airline leaders to understand how to integrate PROS Real-Time Dynamic Pricing (RTDP) into their ecosystem, adopt continuous pricing, and capture the significant business benefits of this new approach.
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How airBaltic is Driving Seat Revenue with AI-Powered Dynamic Ancillary Pricing

The leading airline in the Baltics is managing their entire fare and ancillary catalog in real-time and customizing offers based on granular customer segmentation.

  • Plattform